Get more email subscribers with an ebook as a lead magnet

In the past few years, ebooks have become an increasingly popular lead magnet. This is because they are a great way to get people on your mailing list and build trust with potential customers. In this article, we will discuss how ebook leads can be so effective at achieving business goals and why you should consider using them in your marketing strategy.

The ebook lead magnet is a tried and true marketing technique.

Yes, it’s been around for decades now but that doesn’t mean ebooks are any less effective than they were back then! Quite the contrary: these days, an ebook can be considered a powerful business asset if done correctly.

Okay, brag alert. This year I had a goal to build up my email list for my author brand. I released my first fiction book on Amazon in March 2021, so I had to quickly do some hustling. I started to build the list by using a free short story giveaway. This works incredibly well for this niche as within two months, I had 1500 subscribers and it’s continuing to rapidly grow.

They’re easy to create (even as you go along) with tools like Scrivener or Microsoft Word; and they allow your prospective customers to get more info about what you do in one place without having to search through lots of different pages on your website. Plus, there’s plenty…