Backlinks: the Avocado to Your SEO | Blogging Tips

What are backlinks?

Backlinks, also known as inbound links or incoming links, are links from external websites that point to a specific page on your website. They are an important factor in search engine optimisation (SEO) because they signal to search engines that your website is reputable and valuable. It lets readers know that your site is one to read and provides a certain level of confidence.

When other websites link to your website, it can increase your search engine ranking and drive more traffic. And it helps boost your domain authority. Which, you know I bang on about.

There are many ways to get backlinks, such as by creating high-quality content that other websites want to link to (probably the best way if you ask me), participating in online communities and forums related to your industry, and reaching out to other websites to ask for a link.

How important are backlinks for SEO?

Backlinks are hugely important. Link I’ve suggested in the title, backlinks are basically to SEO what the avocado is to any meal. Some SEO specialists even purport it to be one of the top factors. In fact, Google purports it to be one of its top three ranking factors!